Rachel Carrasco Business and Family Business
Who is Rachel Carrasco
Rachel Carrasco is a Singapore-based entrepreneur, brand strategist, and marketing leader known for her luxury-focused marketing approach and innovative consumer brands. She built a strong reputation through her consultancy work with global companies and later expanded into the food, beverage, and lifestyle sectors. Her ventures emphasize premium branding, experiential marketing, and cross-border expansion.
What is Rachel Carrasco Business
| Business/Venture Name | Nature of Business | Notes |
|---|---|---|
| RACHE | Marketing Consultancy | Founded in 2017 in Singapore. Specializes in luxury lifestyle marketing, CRM, experiential branding, and premium brand strategy. Past clients include Moët Hennessy, American Express, Diageo, and TWG Tea. Currently transitioning into a “house of brands.” |
| Baken | Premium Snack & Confectionery Brand | Co-founded with Kelly Parreño. Offers all-bacon snack products such as Bacon Crisps, Bacon Cookies, and Bacon Jam. Available in Singapore, the Philippines, and Australia. Known for bold branding. |
| RIO | Ready-to-Drink Cocktail Brand | Co-founder and marketing partner for the Philippine launch of RIO canned cocktails. Focuses on fun, modern, lifestyle-oriented cocktails. |
| Creative/Brand Partnerships | Brand Strategy & Marketing | Rachel frequently partners with global and regional brands as a consultant for product strategy, branding, PR, and experiential events. |
| Lifestyle & Luxury Campaigns | Creative Services | Through RACHE and her personal brand, she conceptualizes premium campaigns for high-end brands across Asia. |
What is Rachel Carrasco Family Business
| Business Name | Nature of Business | Family Member Connection |
|---|---|---|
| Various Family Businesses (Philippines) | Retail / Small Enterprise / Local Business | Rachel has publicly stated that her grandparents and mother operated their own small businesses while she was growing up, shaping her entrepreneurial mindset. No specific registered companies are publicly named. |
| Mother’s Professional Work | Corporate/Professional Employment | Her mother worked professionally abroad, which influenced Rachel’s move to Singapore in 2012. |
| Entrepreneurial Family Tradition | Multi-Industry | Rachel attributes her business motivation to being raised in a family of self-starters and small business owners. |
Beyond their core ventures, Rachel Carrasco Business and Family Business portfolio may include smaller enterprises or investments – reflecting their extensive entrepreneurial legacy.
If you are the person featured on this page or an official representative, you may request an update. Please email us at benjie@filipinobusinesshub.com or reach out via our contact form to submit changes or corrections.