Matthew Lhuillier Business and Family Business
Who is Matthew Lhuillier
Matthew Lhuillier (full name Matthew Edouard Maitland-Smith Lhuillier) is a Filipino-French entrepreneur, chef, and lifestyle influencer who comes from the prominent Lhuillier family of Cebu. As a fourth-generation member of the family, he has successfully blended his personal entrepreneurial ventures—primarily in craft brewing and culinary services—with the extensive business empire established by his parents and grandparents.
Rather than relying solely on legacy wealth, Matthew has built his own brand as a chef, artisanal brewer, and lifestyle figure, while remaining actively involved in the operations and promotion of his family’s financial, hospitality, and real estate ventures.
What is Matthew Lhuillier Business
| Business Name / Role | Industry | Details |
|---|---|---|
| Bisaya Brew | Food & Beverage / Craft Brewing | Matthew’s primary personal business: a premium craft beer brand based in Cebu. Focuses on small-batch brewing with high-quality local ingredients. |
| Culinary & Personal Chef Services | Hospitality / Culinary | Previously a professional chef (Sous Chef at The Peninsula Hotels, 2020–2022) and later operated as a private Home Gourmet Personal Chef offering fine-dining experiences. |
| Content & Brand Influence | Digital Media & Advertising | Acts as a lifestyle influencer, appearing on podcasts and collaborating with brands on entrepreneurship, mental health, and culinary content. |
What is Matthew Lhuillier Family Business
| Business / Venture | Managed By | Details |
|---|---|---|
| M Lhuillier Financial Services Inc. | Michael L. Lhuillier (Father) | Core financial services company with over 3,000 pawnshop and money remittance branches nationwide. |
| ML Wallet | M Lhuillier Group | Digital fintech application under the family’s financial services network. |
| M. Lhuillier Food Products (ML Food) | M Lhuillier Group | Manufacturer of tropical dried fruits (mangoes, pineapples) and purified water (Mont St. Michel), supplied by family-managed farms. |
| Hospitality & Restaurants | M Lhuillier Group | Includes La Parisienne (bakery/deli), Pizzeria Michelangelo, Pino Filipino Restaurant, and El Mar Resort and Spa in Sogod, Cebu. |
| Tourism & Real Estate | M Lhuillier Group | Manages Cebu Safari and Adventure Park and Maria Luisa Estate Park, a luxury residential development in Cebu. |
| Extended Family Legacy – Cebuana Lhuillier (PJ Lhuillier Group) | Grand-uncle Philippe Jones Lhuillier | Operates a separate but related non-bank financial empire. |
| Maitland-Smith Furniture | Mother Joanna Lhuillier (Maitland-Smith Lineage) | Matthew’s mother is heir to the world-renowned luxury furniture brand Maitland-Smith, known for high-end antiques and designer home décor. |
Beyond their core ventures, Matthew Lhuillier Business and Family Business portfolio may include smaller enterprises or investments – reflecting their extensive entrepreneurial legacy.
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