Heaven Peralejo Business and Family Business
Who is Heaven Peralejo
Heaven Peralejo is a Filipino actress, entrepreneur, and digital content creator whose career blends entertainment, lifestyle entrepreneurship, and brand partnerships. A graduate of Southville International School and Colleges with a degree in Business Management, she applies her academic training to both her personal ventures and her professional brand strategy.
Rather than relying solely on show business, Peralejo has developed a diversified portfolio that includes food retail, endorsements, and digital media, positioning herself as a modern celebrity-entrepreneur in the Philippine lifestyle market.
What is Heaven Peralejo Business
| Venture | Industry | Details |
|---|---|---|
| The Food Market Manila | Food & Beverage / Hospitality | Launched in late 2022, this is Heaven’s flagship entrepreneurial venture — a resto-food hall concept with branches in BGC and Alabang Westgate. Known for its distinctive “28-Day Cycle Menu,” the business is operated in partnership with the Purple Dish group. |
| PlayTime (Primary Female Ambassador) | Digital Entertainment / Gaming | In 2025, Heaven became the platform’s lead female ambassador, representing the brand in national campaigns and promotional appearances. |
| Professional Brand Under Viva Artists Agency | Entertainment & Media | Since 2023, her acting and public career has been managed as a structured commercial enterprise, integrating film, television, and endorsements. |
| Ginebra San Miguel | Beverage / Consumer Brand | Named the brand’s 2024 Calendar Girl, one of the most high-profile endorsement roles in Philippine marketing culture. |
| Doublemint Campaign (“My CompleMint”) | FMCG / Advertising | Featured as the face of the 2025 campaign alongside Marco Gallo, expanding her reach into youth and lifestyle audiences. |
| BlueWater Day Spa | Wellness / Personal Care | Official brand endorser beginning in 2024, aligning her image with health, relaxation, and self-care sectors. |
| Lifestyle Brand Collaborations | Fashion & Beauty | Partnerships with brands such as BNY Jeans and Bella Skin, reinforcing her positioning in the accessible lifestyle market. |
| Digital Content Portfolio | Digital Media / Influencing | With over 500,000 YouTube subscribers and millions of followers across social platforms, she monetizes travel, lifestyle, and behind-the-scenes content through sponsorships and ad revenue. |
What is Heaven Peralejo Family Business
| Family Enterprise | Industry | Relationship |
|---|---|---|
| Our Restless Feet Travel and Tours | Tourism / Travel Services | A boutique travel agency founded and managed by her aunt Paula Peralejo, reflecting the family’s engagement in travel, blogging, and experiential services. |
| Management & Consultancy Role of Shiela Luane Peralejo | Talent Management | Heaven’s mother serves as her manager and strategic adviser, overseeing negotiations, partnerships, and long-term brand planning. |
| Rica Peralejo Digital & Creative Ventures | Content Creation / Faith & Wellness Media | Operates a successful online brand focused on family life, faith-based content, and wellness following a long entertainment career. |
| Salvador-Peralejo Legacy in Media | Entertainment / Cultural Influence | While not structured as a single conglomerate, the family maintains a long-standing presence in Philippine entertainment, providing strong industry networks and reputational capital. |
Beyond their core ventures, Heaven Peralejo Business and Family Business portfolio may include smaller enterprises or investments – reflecting their extensive entrepreneurial legacy.
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