Cresida Tueres Business and Family Business

Cresida Tueres Business and Family Business

Who is Cresida Tueres

Cresida Tueres is a pioneering Filipina entrepreneur best known as the founder of Greenwich Pizza, one of the Philippines’ most iconic pizza chains. Starting from humble beginnings, she built a small over-the-counter store into a nationwide franchise that eventually caught the attention of Jollibee Foods Corporation, which acquired a majority stake in the business. Her success story has become a hallmark of Filipino entrepreneurship and franchising excellence.

What is Cresida Tueres Business

BusinessDescription
Greenwich PizzaFounded in 1971 at the Greenhills Commercial Center in San Juan, Greenwich Pizza began as a small over-the-counter shop. Cresida Tueres grew the business through franchising, expanding it to around 50 outlets before Jollibee Foods Corporation acquired an 80% stake in 1994. The brand is now one of the leading pizza chains in the Philippines, continuing her entrepreneurial legacy.

What is Cresida Tueres Family Business

Family Business or AffiliationDescription
Greenwich Franchises (Early Expansion)During the brand’s early years, friends and family members of Cresida Tueres were among the first to franchise Greenwich Pizza outlets. Their involvement helped the brand grow rapidly and gain a strong nationwide presence.

Cresida Tueres’ story is a testament to Filipino innovation and hard work. From a small pizza shop in Greenhills to a beloved national franchise now under Jollibee Foods Corporation, her vision and entrepreneurial spirit continue to inspire future generations of business owners in the Philippines.

Beyond their core ventures, Cresida Tueres Business and Family Business portfolio may include smaller enterprises or investments – reflecting their extensive entrepreneurial legacy.

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