
BINI Aiah Business and Family Business
Who is BINI Aiah
Aiah, whose full name is Maraiah Queen Arceta, is a Filipino P-pop idol, model, and former beauty queen best known as a member of the chart-topping girl group BINI under Star Magic and ABS-CBN. As BINI’s main rapper and visual, Aiah has built a strong individual brand through music, endorsements, and her self-funded advocacy work. While she does not yet operate large traditional businesses, she has begun exploring small entrepreneurial projects tied to fashion and community service.
What is BINI Aiah Business
| Business Name / Venture | Nature of Business | Co-Owners / Partners | Status / Notes |
|---|---|---|---|
| Professional Performer / Artist | Entertainment / Music | Star Magic, ABS-CBN, BINI | Her main career. Member of BINI with songwriting credits and major performances locally and internationally. |
| Endorsements and Brand Deals | Advertising / Professional Services | Maybelline, Samsung, Puregold, Shopee, Jollibee, MAC, Penshoppe, and more | Earns through commercial campaigns as part of BINI’s major brand partnerships. |
| Arc (Cap Brand) | Retail / Apparel | Aiah Arceta | Mentioned as her personal cap brand. Announced that a portion of sales would be donated to 2025 Cebu earthquake victims. |
| Aiahdvocacy | Charity / Self-Funded Project | Aiah Arceta | A yearly personal project where she distributes aid to communities. Described as her “special love club project.” |
| Modeling & Beauty Pageantry (Past) | Professional Services | Solo | Former beauty queen (Miss Silka Philippines 2018), also earned through modeling before joining BINI. |
What is BINI Aiah Family Business
| Business Name | Nature of Business / Role | Family Member Connection | Notes |
|---|---|---|---|
| Restobar in Cebu | Food & Beverage | Owned by her father and mother | The family restobar was converted into a relief center to prepare goods for victims of the 2025 Cebu earthquake. |
| Hotel Employment | Hospitality Industry | Her brother | Her brother reportedly works in a hotel; not a business, but part of the family’s livelihood. |
Beyond their core ventures, BINI Aiah Business and Family Business portfolio may include smaller enterprises or investments – reflecting their extensive entrepreneurial legacy.
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